KNOWLEDGE Sharing expertise with those who share our curiosity.More than a job, it’s our passion. Filter By TypeArticlesWhite PapersWebinarsFilter By CategoryDesign ThinkingMarketing StrategyPressResearch & InsightsStakeholder Support & Engagement Filter By TypeArticlesWhite PapersWebinarsFilter By CategoryDesign ThinkingMarketing StrategyPressResearch & InsightsStakeholder Support & Engagement The Next Normal: Your Stakeholders’ Needs Have Evolved. So Must Your Strategy. Your stakeholders are experiencing tremendous stress as a result of COVID-19. Learn about new healthcare market research that clarifies the Next Normal. read more… 33 Questions to Ask Yourself When Creating Healthcare Marketing Personas Despite the fact that the human condition is at the center of everything you do, the truth is that without insights it can be difficult to create truly human-centered marketing in healthcare. For example, if I told you to come up with a way to market emergency services to retirees, what might you come up […] read more… Preliminary Research Findings Indicate Mix of Stress and Optimism Amid American Healthcare Consumers During Pandemic LIFT today released preliminary results of its latest study exploring the lived experience of American healthcare consumers during the ongoing COVID-19 pandemic. read more… NEWS RELEASE: Dave Chlastosz Named President of LIFT LIFT, a healthcare research, design, and marketing strategy firm serving the consumer healthcare and life science spaces, announced today that Dave Chlastosz has been named President of the firm, effective immediately. read more… Using Real-World Qualitative Evidence to Illuminate the Patient Voice [White Paper] Qualitative research and ethnography are new tools every healthcare marketer needs to embrace if they want to improve patient experience and beat their competition. read more… Pages: First Page12345678910Last PageLoad More
The Next Normal: Your Stakeholders’ Needs Have Evolved. So Must Your Strategy. Your stakeholders are experiencing tremendous stress as a result of COVID-19. Learn about new healthcare market research that clarifies the Next Normal. read more…
33 Questions to Ask Yourself When Creating Healthcare Marketing Personas Despite the fact that the human condition is at the center of everything you do, the truth is that without insights it can be difficult to create truly human-centered marketing in healthcare. For example, if I told you to come up with a way to market emergency services to retirees, what might you come up […] read more…
Preliminary Research Findings Indicate Mix of Stress and Optimism Amid American Healthcare Consumers During Pandemic LIFT today released preliminary results of its latest study exploring the lived experience of American healthcare consumers during the ongoing COVID-19 pandemic. read more…
NEWS RELEASE: Dave Chlastosz Named President of LIFT LIFT, a healthcare research, design, and marketing strategy firm serving the consumer healthcare and life science spaces, announced today that Dave Chlastosz has been named President of the firm, effective immediately. read more…
Using Real-World Qualitative Evidence to Illuminate the Patient Voice [White Paper] Qualitative research and ethnography are new tools every healthcare marketer needs to embrace if they want to improve patient experience and beat their competition. read more…
