KNOWLEDGE Sharing expertise with those who share our curiosity.More than a job, it’s our passion. Filter By TypeArticlesWhite PapersWebinarsFilter By CategoryDesign ThinkingMarketing StrategyPressResearch & InsightsStakeholder Support & Engagement Filter By TypeArticlesWhite PapersWebinarsFilter By CategoryDesign ThinkingMarketing StrategyPressResearch & InsightsStakeholder Support & Engagement Empower Lasting Behavioral Change Through Better Patient Understanding Changing patient behavior in a positive way is a challenge during this pandemic. Discover how behavioral science can help enact this important change. read more… PODCAST: Leveraging Ethnography and Design Thinking to Advance Human-Centered Innovation in Healthcare LIFT founder and CEO David McDonald recently appeared on thew Wexford Science & Technology’s podcast, The Commons, to talk about his book and explore how innovation and human-centricity in healthcare can persevere in a post-pandemic climate. read more… The Big Opportunity for Pharma: Finding Ways to Lighten the Load for Patients Patients are struggling both financially and emotionally in the COVID era. Find out how pharma brands can better understand them and help lighten the load. read more… 6 Keys to Healthcare Messaging in a Highly Sensitive and Politically Charged Atmosphere With the politicization of the coronavirus, how do marketers reach their customers? Discover 7 healthcare marketing strategies that break through. read more… Rethinking Your Healthcare Community Engagement Strategy When considering strategies for effective consumer relations in healthcare, community engagement is often overlooked. Find out how to improve your outreach. read more… Pages: First Page12345678910Last PageLoad More
Empower Lasting Behavioral Change Through Better Patient Understanding Changing patient behavior in a positive way is a challenge during this pandemic. Discover how behavioral science can help enact this important change. read more…
PODCAST: Leveraging Ethnography and Design Thinking to Advance Human-Centered Innovation in Healthcare LIFT founder and CEO David McDonald recently appeared on thew Wexford Science & Technology’s podcast, The Commons, to talk about his book and explore how innovation and human-centricity in healthcare can persevere in a post-pandemic climate. read more…
The Big Opportunity for Pharma: Finding Ways to Lighten the Load for Patients Patients are struggling both financially and emotionally in the COVID era. Find out how pharma brands can better understand them and help lighten the load. read more…
6 Keys to Healthcare Messaging in a Highly Sensitive and Politically Charged Atmosphere With the politicization of the coronavirus, how do marketers reach their customers? Discover 7 healthcare marketing strategies that break through. read more…
Rethinking Your Healthcare Community Engagement Strategy When considering strategies for effective consumer relations in healthcare, community engagement is often overlooked. Find out how to improve your outreach. read more…
